Spectrami picks up Best Growth Initiative Award for 2020
Reseller Middle East recognises Spectrami for its innovative approach to distribution
29 December 2020 – Dubai, UAE: Spectrami, the region’s primary cyber security value-added distributor today announced that it has won the prestigious ‘Best Growth Initiative Growth Award for a Distributor’ for the year 2020 at this year’s Reseller ME Forum and Excellence Awards organised by leading media house, CPI Media Group.
Recently at a virtual event, Spectrami was honoured and recognised for its unique and innovative approach to offer genuine value addition to its partners and customers to stay ahead of the competition and deliver strong results and growth despite challenges.
Reseller ME Forum and Excellence Awards are one of the most prestigious IT Channel Awards in the region appreciating the leadership and the contribution of industry leaders and companies to the in the IT channel business in the Middle East.
Anand Choudha, the CEO for Spectrami said “We are glad to be recognised by one of the leading channel publications for our innovative approach, which has helped us to sustain the growth even during the COVID-19 period. This award is a result of hard work by our team, our vendors and our channel partners. We would like to thank CPI Media Group for acknowledging our efforts and also like to extend our gratitude towards our channel partners for supporting us during these trying times.”
Spectrami is one of the fastest growing cyber security value-added distributors in the region with a focus on providing advanced security products and solutions across the Middle East. The company with a strong regionwide network of channel partners works closely with leading global vendors to offer most innovative and advanced cyber security solutions to enterprises in the region.
Spectrami is a pan-EMEA value-added distributor with local presence across Middle East, North Africa and parts of Europe. With headquarters in the UAE, the company boasts an extensive network of worldwide channel partners. Specializing in end-to-end solutions across information security, infrastructure management and intelligent automation, the global distributor assists enterprises to meet regulatory standards on their infrastructure, protect confidential data assets and applications.
With proficiency across sales, marketing, logistics and management, Spectrami ’s unique strengths include excellent resources, effective on-ground support and a highly qualified team to identify optimal sales channels and marketing strategies for a product line. Through thriving partnerships with its 500 plus resellers and systems integrators across more than 40 countries in the EMEA market, the value-added distributor ensures a cohesive business model to cater to evolving customer demands across the globe.